Tennis in Chernobyl?

The UN got a little help from a tennis player last week in raising awareness for its new program in Eastern Europe. The UN will allocate $2.5 million to help people who are still affected by the Chernobyl nuclear disaster of 1986. The UN initiative will provide assistance to communities in a region home to 5 million people that cuts across three different countries. Tennis superstar Maria Sharapova urged for an international effort to assist in rebuilding affected areas. Sharapova, a Goodwill Ambassador for the United Nations Development Program, has a personal connection to the Chernobyl disaster. A huge area was affected by radiation, and her parents were forced to relocate just before she was born. Sharapova said of the 23rd Chernobyl anniversary, “We must continue to work with the same goal in mind: bringing life back to normal for all the people touched by the disaster.”

In order to help dispel fears and misinformation, the UN will provide education and training to a wide range of civil society actors; including teachers, medical professionals, media, and community leaders. The program will also focus on giving advice about health risks and healthy lifestyles. The work will be a collaboration between the United Nations Development Program, the International Atomic Energy Agency, the United Nations Children’s Fund and the World Health Organization.

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Romeo Does Not Have to Die!

On April 3^rd, Jet Li, an international film star and a martial arts expert, was appointed to be World Health Organization's Goodwill Ambassador. After experiencing the 2004 South Asian tsunami firsthand, Jet Li became actively involved in disaster relief efforts as well as promotion of mental health amongst youth. He set up the Jet Li One Foundation, which collaborates with the Red Cross Society of China in focusing on education, health, environment, and poverty. In honoring his effort as well as encouraging his future involvement, the World Health Organization chose Jet Li to be the spokesperson for raising awareness on key health issues. The World Health Organization is a specialized agency of the United Nations that directs and coordinates support on international public health issues.

Before Li’s appointment, many other celebrities have led the efforts of United Nations, such as George Clooney as a United Nations Messenger of Peace, Drew Barrymore as the Ambassador Against Hunger for the World Food Program, and Angelina Jolie as the Goodwill Ambassador for the United Nations High Commission for Refugees.

WHO works to ban tobacco advertising (and does not like electronic cigarettes either)

On May 30th of this year, the United Nations World Health Organization (WHO), as part of its “World No Tobacco Day” campaign, called on all governments to ban the promotion, sponsorship, and advertising of tobacco and cigarettes as a result of shocking statistics on youth smoking due to ‘predatory marketing and advertising strategies’ ,aimed at youth populations. At the same time, other companies creating “quitting methods” and products to quit smoking, the electronic cigarette for example, are not considered safe either by the WHO. The electronic cigarette is a battery-powered product usually made of stainless steel and resembling a real cigarette that claims to be a nicotine replacement has not been proven to be safe or legitimate. Users puff on the electronic cigarette as they would a real cigarette, but producing no smoke. Rather, the product, which has a chamber for storing liquid nicotine in various concentrations, produces a fine, heated mist, which is absorbed into the lungs. The WHO study group on tobacco product regulation is set to address the issues surrounding the electronic cigarette, among other topics, when it meets from 12 to 14 November in Durban, South Africa.