Wednesday, October 15, 2008

UN Joins Forces with European Football League to Raise Awareness of World Hunger

The UN Food and Agriculture Organization (FAO) is partnering with the European Professional Football League to launch a food awareness campaign. The coalition hopes to raise funds, as well as awareness, to fight global hunger and malnutrition. The number of undernourished has climbed to almost one billion people. FAO hopes that heightened awareness of the issue will help bring it to the forefront of European and global politics. The campaign is called “Professional Football Against Hunger” and represents more than 960 football leagues across Europe. Proceeds from the campaign will be used to finance micro-projects in developing countries. There are currently over 2600 projects in 130 countries.